Start With Why

Start With Why: How Great Leaders Inspire Everyone to Take Action by Simon Sinek is a book that will change the way you think about leadership, communication, and business.

Sinek argues that the most successful leaders and organizations all start with "why." They have a clear purpose that they are passionate about, and they communicate that purpose to their employees, customers, and partners. This inspires people to take action and to believe in what the leader or organization is doing.

In Start With Why, Sinek shares the story of Martin Luther King Jr., Steve Jobs, and the Wright Brothers. He shows how these leaders all started with a clear "why" and how that "why" inspired others to follow them. He also provides a framework for organizations to use to find their own "why."

If you are looking for a book that will help you to inspire others, to find your purpose, or to build a successful business, then Start With Why is the book for you.